Chapter One is not just one of the most popular bookstore cafes in LA, but an ideal spot for couples. Founded in 2015 by self-proclaimed book nerds, Tracy Sherwood and Dana Nicholson, this charming establishment hosts a variety of interesting events from open mic sessions to seminars with awardwinning authors. If you and your lover are nerds, this is the perfect place for you. Come for the events, discussions, and books at rock-bottom prices, and stay for the cozy ambience, snacks, and perfect coffee.
Chapter One didn’t just want to boost sales and drive profits. Their larger aim was to build a strong and vibrant community. For this, they needed to build a dynamic and engaging online persona and they chose CodeAvik to work on their web application.
CodeAvik’s digital marketing team designed and launched a vibrant, modern, and interactive web application for Chapter One. The resulting website traffic led to greater engagement on social media platforms, which soon translated to real-time customer engagements. This helped the brand grow its consumer base and emerge as an industry leader.
Chapter One has emerged as a thriving community of literature enthusiasts, enjoying a wide customer base. It has a fantastic online presence with more than 100K followers on all SM platforms, and sales profits increasing in every quarter. The brand is on its way to opening its second outlet in the city.
